Supriya Roy
Supriya Roy
The SaaS startup has avoided a vertical hierarchy and instead set up a management team with the heads of sales, product, marketing and other functions, an approach that the founders believe brings greater speed and efficiency
January 27, 2022
5 MINS READWhen Whatfix’s Vara Kumar moved to the US about three years ago, he and co-founder Khadim Batti, who operates from Bengaluru, wondered how they would make their long-distance collaboration work.
Kumar relocated to California to be closer to the SaaS startup’s growing list of US clients, whose business makes up 75% of its topline.
Before the big change, the two co-founders had a well-settled process to arrive at decisions and end disagreements. They would take a walk every time their ideas about running Whatfix clashed. This always helped, Kumar told The CapTable.
Regular calls and periodic visits have replaced the tension-defusing strolls, though Kumar and Batti find themselves increasingly on the same page now.
One major discussion between them early on was how the company’s top rungs should be structured. Kumar, who is the chief technology and product officer, believes that innovation happens when leadership is functionally built.
Share this read
Share this read
The Crux
the-crux
By Pratik Bhakta
Fintech
Premium Reads
By Pratik Bhakta
Fintech
Premium Reads
By Team Captable
Food Delivery
Premium Reads
By Sanghamitra Kar
6 Min Read
By Pratik Bhakta
9 Min Read
By Team CapTable
8 Min Read
By Sanghamitra Kar
6 Min Read
By Soham Das
6 Min Read
By Team CapTable
8 Min Read
By Krithika Krishnamurthy
Copyright 2022 © The CapTable
v1.1.002
Terms of Service
Privacy Policy