Lahori Zeera’s biggest problem is one most brands would kill for

The Punjab beverage maker crossed Rs 775 crore in revenue last year. But growth isn’t held back by weak demand. It’s held back by how many bottles the company can fill in a day.

Shivani Verma

Lahori Zeera’s biggest problem is one most brands would kill for

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Lahori Zeera’s biggest problem is one most brands would kill for

The Punjab beverage maker crossed Rs 775 crore in revenue last year. But growth isn’t held back by weak demand. It’s held back by how many bottles the company can fill in a day.

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From a sprawling marketplace to a hyperlocal model: Has Udaan found its winning formula? CEO Vaibhav Gupta believes so

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