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Legal notices and CXO-level exits mount at troubled beauty unicorn Good Glamm

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Pranav Balakrishnan

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Pranav Balakrishnan

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The latest senior-level exit from The Good Glamm Group is Good Creator Company CEO Sachin Bhatia. This comes at a time when shareholders of Good Creator Co subsidiary Winkl have sent a legal notice to the company over delays in payments. Bhatia’s departure isn’t the only CXO-level exit either.

June 05, 2024

9 MINS READ

Key Takeaways

  • The CXO exodus at Good Glamm continues, with Sachin Bhatia, head of the group’s influencer vertical, exiting the company
  • Good Glamm’s longest serving CFO Naushad Shaikh and  and Asad Raza, COO of its big bet Wyn Beauty, are also departing the company
  • Good Glamm’s legal troubles are also mounting. The CapTable has learnt that Good Creator Co subsidiary Winkl has sent a legal notice to the company over non-payment of dues
  • While Good Glamm has previously received legal notices from some of the D2C brands it acquired, this is the first instance of a Good Creator Co company taking legal action

Content-to-commerce unicorn The Good Glamm Group has made news for all the wrong reasons in the past few months. From layoffs and CXO-level exits to being served with legal notices by the investors of companies it acquired, the Mumbai-headquartered company has had a rough 2024.

While the company announced Wyn Beauty, a joint venture with tennis legend Serena Williams, in April, its problems don’t seem to have abated since. The CapTable has learnt that the stakeholders of Winkl, a subsidiary under Good Glamm Group’s The Good Creator vertical, have served Good Glamm with a legal notice over delays in paying outstanding dues stemming from the acquisition of Winkl in 2022.

Winkl is only the latest of Good Glamm’s acquisitions to take legal action against the company. In April, Good Glamm received a legal notice from the shareholders of one of its more successful acquisitions, D2C brand Sirona. Winkl is, however, the first non-D2C brand acquired by Good Glamm that has threatened legal action, indicating that the company’s problems aren’t restricted to just its D2C vertical, Good Brands Co.

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