PUBG has been wanting to return to India since November, but it never really left the shores. The Indian government’s ban because of ties with Tencent has only helped another game backed by the Chinese conglomerate benefit. And at the same time putting millions of online gamers at risk
April 06, 2021
10 Min Read
Search for PUBG download on YouTube and it throws up dozens of videos on how to clandestinely install the Battle Royale game that India banned last year.
One popular video in Hindi posted on September 8, days after India banned more than a hundred Chinese apps, has 3.1 million views. Several other videos, including in Tamil, Kannada, Telegu and Malayalam, have over a million views each.
Now, data confirm the ban on PUBG was never effective in India.
As of mid-March, about 14.8 million people in India were playing the game daily, according to App Annie data exclusively sourced by The CapTable.