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D2C
Can SuperYou muscle its way into your snacking habits?
Shivani Verma
Inside the small-town creator boom that’s reshaping Indian advertising
Sanghamitra Kar
As dairy giants take over the protein aisle, can D2C brands hold their own?
Amidst slowing growth, D2C brands and FMCGs turn to each other for answers
Pranav Balakrishnan
Fireside’s Kannan Sitaram on the consumption slowdown, beauty’s future, and consumer tech opportunities
D2C brands switch focus to smaller creators as influencer rates surge
Ayanti Bera
By Shivani Verma
By Sanghamitra Kar
By Pranav Balakrishnan
By Ayanti Bera
Frame by frame: Reading the finer details in Lenskart’s DRHP
With storefronts in the fulfillment mix, fashion brands speed up deliveries
Kirana startups are finding their mojo again, and not without reason
Flipkart’s tricky math of wooing budget shoppers
Why Swiggy Instamart is banking on Maxxsaver to fix its course
This time it's serious: How kiranas are fighting back
Retail media shifts: How quick commerce is disrupting traditional digital advertising
For many D2C brands, Zepto is proving to be more mirage than promised land
India’s e-challan dilemma: 75% of traffic fines remain unpaid despite digitisation
Did BluSmart and Gensol’s downfall begin in the boardroom?
The new cab wars: Uber, Rapido, Ola bet on segmentation for success
Rapido, Ola, and Uber aren’t just fighting for customers but customers’ loyalty
From Gandi Baat to Kyunki 2.0: Balaji dumps risqué for respectable amid OTT content reset
Can STAGE break the mould of hyperlocal OTT platforms in India?
Amazon MX Player wants to shake up India’s free OTT market, but can it challenge YouTube?
Disney+ Hotstar’s Coldplay fever: Is live music the next big frontier for Indian OTTs?
From cleanup to comeback: Why investors are backing Paytm again
Why Razorpay must show there’s life beyond payments
CBDC corridors: How India can redefine global trade with fintech at the helm
Inside Walmart’s push for a $15bn PhonePe IPO
The Rs 23-lakh Golden Visa may not be real, but the crisis it exposes is
Data settles the debate: IIT Delhi leads in both unicorn numbers and startup jobs
India's rising innovation ranking masks critical R&D collaboration gap
With Rs 1,00,000 crore revenue lost to 80C, is the old tax regime on its way out?
Gopal Vittal’s high-stakes cloud play for Airtel
Jio, Airtel Corner Broadband Gains, Stranded ISPs Eye Platform Lifeline
How bitter rivals Jio and Airtel are teaming up against common threats
JioAds vs Big Tech: A David vs Goliath battle in adtech
The next SaaS frontier: AI agents and the automation of human labour
Decoding Petpooja's unconventional rise in restaurant tech
How Chargebee changed its DNA to target enterprises
Do AI or DieTo AI or not: Indian SaaS startups' conundrum
As the study abroad slowdown worsens, India’s edtech exporters are scrambling
Unacademy is down, Byju’s is out, so who’s winning India’s education race?
The curious case of Byju’s second rights issue
Byju’s gives up all office spaces in India amid worsening liquidity crisis