Jobs and Employment

The Budget scripts a role for creators but the real test is the performance

Ishan Patra

February 05, 2026 | 6 Min Read

The Budget scripts a role for creators but the real test is the performance

February 05, 2026 | 6 Min Read

The Budget's Rs 250 crore push for the creator economy is a welcome first step. But turning 15,500 labs into real jobs will need intent to match ambition.

Somewhere in Nashik, a 20-something is colour-grading footage that could pass muster at a Los Angeles studio. In Surat, another is building game assets that rival anything coming out of Seoul. They work from their bedrooms, sell to clients they have never met, and earn more than their fathers did at their age.

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